NY Now Lifestyle Debuts This Summer

GDA Staff — Gifts and Dec, 6/12/2013 3:40:25 PM

WHITE PLAINS, NY—As previously reported, NY Now, the Market for Home & Lifestyle (formerly the New York International Gift Fair) is reorganizing the show. This summer, NY Now Lifestyle makes its debut, along with three other product collections (Home, Lifestyle and Handmade).

Four sections of merchandise will be presented within Lifestyle: Baby + Child, Gift, Personal Accessories and Personal Care + Wellness. The Lifestyle section will be situated on Level 1 of the Jacob K. Javits Convention Center, with several style-focused lifestyle brands exhibiting in the Crystal Palace Lobby of the Javits Center.
Within the Gift section, there will be three product “neighborhoods” including, On Trend, Museum Source and Stationery & Publishing.

There will also be special displays associated with the Lifestyle section. A new “Made in the U.S.A.” display of both handmade and factory-produced American-made products; SustainAbility: design for a better world display of eco-friendly and socially-responsible products; and the “Open House’ trend display curated by One Kings Lane and Gifts and Decorative Accessories parent company, Sandow Media.

NY Now, the Market for Home & Lifestyle is scheduled for August 17-21.